The Meow Factor Research Project

The Meow Factor is a science project dedicated to research on cats in the media, online and offline. The Meow Factor looks at cat related stories and shows how cat content can be analysed to give insights into feline fascination for humans.

You can find research notes on cat content in several categories. Just click on the link to get to the posts.

All | Business | Culture | General | Internet Cats | Language | News Values | Research | Qualitative Content Analysis

What is Cat Content?

Cat content is defined as follows:

The phenomenon of cats on the internet and their use in the media is often referred to as cat content or Katzencontent in the German language. Though the term is understandable, cat content is not common in the English language. In the English language, the phenomenon is usually called cats on the internet or LOLcats. This paper deliberately uses cat content because the term describes cats in the public sphere in general, not just cats on the internet. (Podhovnik, 2016)

For the full paper, please see Cat Content Research Publications

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